{"id":2422,"date":"2020-04-02T16:30:00","date_gmt":"2020-04-02T14:30:00","guid":{"rendered":"https:\/\/qbergsrl.wpengine.com\/?p=2422"},"modified":"2021-05-14T16:44:45","modified_gmt":"2021-05-14T14:44:45","slug":"peru-precios-ecommerce-consumo-masivo","status":"publish","type":"post","link":"https:\/\/www.qberg.com\/es\/peru-precios-ecommerce-consumo-masivo\/","title":{"rendered":"Per\u00fa: los precios del e-commerce del consumo masivo"},"content":{"rendered":"\n<p>QPoint es la plataforma de QBerg para Price Intelligence: gracias a su m\u00f3dulo WEB, capturamos diariamente, solo para el mundo FMCG, m\u00e1s de 40,000 precios en los principales sitios de comercio electr\u00f3nico del Per\u00fa. Los precios se refieren a 80 categor\u00edas de productos, para un total de 422 familias de productos monitoreadas diariamente.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>Gracias a esta gran cantidad de datos, intentamos hacer una elaboraci\u00f3n,<\/em><\/p><\/blockquote>\n\n\n\n<p>considerando el precio promedio de las Categor\u00edas en su variaci\u00f3n diaria en el per\u00edodo del 9 de Marzo al 1 de abril.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Por lo tanto, estamos en plena escalada de la emergencia COVID-19, con todas sus implicaciones.<\/p><\/blockquote>\n\n\n\n<p>Para cada categor\u00eda, calculamos el precio promedio,\u00a0<strong>indiz\u00e1ndolo en 100 sobre la base del precio promedio del 9 de Marzo<\/strong>. Al procesar la desviaci\u00f3n de cada \u00edndice entre el valor del primer y el \u00faltimo d\u00eda, hemos creado diferentes rangos de desviaci\u00f3n, desde aquellos que indican una disminuci\u00f3n en el precio (desviaciones negativas) hasta aquellos que indican un aumento.\u00a0<strong>Una desviaci\u00f3n de -10 indica que, en media, el precio promedio de la categor\u00eda ha disminuido en un 10%, al igual que una desviaci\u00f3n, por ejemplo, de 15 indica que el precio promedio ha aumentado en un 15%<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"339\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rangos.png\" alt=\"\" class=\"wp-image-2426\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rangos.png 764w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rangos-300x133.png 300w\" sizes=\"auto, (max-width: 764px) 100vw, 764px\" \/><figcaption>Distribuci\u00f3n de las categor\u00edas por Rango de \u00edndice de precio<\/figcaption><\/figure>\n\n\n\n<p>En el primer gr\u00e1fico, analizamos c\u00f3mo se distribuyen las 80 categor\u00edas por rango de precios, es decir, cu\u00e1ntas categor\u00edas caen en cada rango.<\/p>\n\n\n\n<p>En los siguientes gr\u00e1ficos, proporcionamos detalles de cada rango: categor\u00edas incluidas, con qu\u00e9 desviaci\u00f3n y la tendencia del \u00edndice de cada categor\u00eda en el per\u00edodo analizado.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango1.png\" alt=\"\" class=\"wp-image-2429\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango1.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango1-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango1-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: &lt; -20<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango2.png\" alt=\"\" class=\"wp-image-2432\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango2.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango2-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango2-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de -20 a -15<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango3.png\" alt=\"\" class=\"wp-image-2435\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango3.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango3-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango3-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de -15 a -10<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango4.png\" alt=\"\" class=\"wp-image-2438\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango4.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango4-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango4-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de -10 a -5<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"559\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango5.png\" alt=\"\" class=\"wp-image-2441\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango5.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango5-300x188.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango5-768x481.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de -5 a 0<br> <\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"617\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango6.png\" alt=\"\" class=\"wp-image-2444\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango6.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango6-300x208.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango6-768x531.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de 0 a 5<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango7.png\" alt=\"\" class=\"wp-image-2447\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango7.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango7-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango7-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de 5 a 10<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango9.png\" alt=\"\" class=\"wp-image-2450\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango9.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango9-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango9-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: de 15 a 20<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"419\" src=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango10.png\" alt=\"\" class=\"wp-image-2453\" srcset=\"https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango10.png 892w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango10-300x141.png 300w, https:\/\/www.qberg.com\/wp-content\/uploads\/2021\/05\/rango10-768x361.png 768w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><figcaption>Rango: >20<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>QPoint es la plataforma de QBerg para Price Intelligence: gracias a su m\u00f3dulo WEB, capturamos diariamente, solo para el mundo FMCG, m\u00e1s de 40,000 precios en los principales sitios de comercio electr\u00f3nico del Per\u00fa. Los precios se refieren a 80 categor\u00edas de productos, para un total de 422 familias de productos monitoreadas diariamente. Gracias a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2099,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[59],"tags":[79],"class_list":{"0":"post-2422","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-informes","8":"tag-pgc","9":"entry"},"featured_image_src":"https:\/\/www.qberg.com\/wp-content\/uploads\/2020\/11\/Group-993-600x400.png","featured_image_src_square":"https:\/\/www.qberg.com\/wp-content\/uploads\/2020\/11\/Group-993-600x570.png","author_info":{"display_name":"diabolik","author_link":"https:\/\/www.qberg.com\/es\/author\/diabolik\/"},"_links":{"self":[{"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/posts\/2422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/comments?post=2422"}],"version-history":[{"count":0,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/posts\/2422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/media\/2099"}],"wp:attachment":[{"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/media?parent=2422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/categories?post=2422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.qberg.com\/es\/wp-json\/wp\/v2\/tags?post=2422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}